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Cats, People to Share Common Scents


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  • Cats, People to Share Common Scents

    $32 to smell like a cat!!
    By Ellen Wulfhorst
    Monday July 16 8:27 AM EST

    NEW YORK (Reuters) - Cat lovers may not always admit it, but they often share everything from their breakfast cereal to their bed pillows with their feline friends.

    Soon, humans and cats can share and wear the same perfume.

    Oh My Cat, a scent designed for both cats and humans, is set to hit U.S. store shelves in mid-August.

    Oh My Cat is floral, mixing jasmine, magnolia, freesia, mandarin and bergamot with cedar, sandalwood, vanilla and a touch of olive leaf oil that cats with their sensitive noses can smell but humans can't, according to Nick Munafo, vice president of marketing for Adipar, the New York-based company that is introducing Oh My Cat in the United States.

    Since it's for cats, Oh My Cat is completely edible, he said, although it contains no catnip.

    People and their pets can bond by wearing the same scent, he said.

    "It's to promote harmony between you and your pet," said Munafo, who says his own cats love it.

    "On weekends, I put it on them, and they really seem to like it," he said, adding that he dabs a little on himself, but "I'm a little embarrassed to tell people what it is."

    Oh My Cat was tested extensively in labs by veterinarians and cosmetics experts, according to its creator, the Paris-based company Dog Generation.

    A non-scientific test, using a sample of Oh My Cat sprayed on a piece of felt, among cats at Manhattan animal shelter Bide-A-Wee had mixed results.

    Several cats gave a brief sniff and turned away disinterested, one gray cat seemed intrigued, a few kittens tried to chew on the sample and eventually a five-month-old tabby stole it to keep as her toy.

    Aimed at affluent cat owners, Oh My Cat will be sold exclusively at first at Saks Fifth Avenue, said Munafo.

    It will be priced at $32 for a 50 ml bottle.

    Its canine counterpart, Oh My Dog, was launched last year, also at Saks.
    "Minds are like parachutes. They only function when they are open." Sir James Dewar 1842-1923

  • #2
    $78 to smell like a dog!
    On the scent of canine perfume

    By Fashion Writer LAURA KENDALL

    CALL off the dogs – the latest treat for pampered pooches has arrived.

    The world's first perfume developed especially for dogs will be available in Adelaide on August 6.

    Oh My Dog!, by French company Dog Generation, was created by Laurent Jugeau, former head of development at Parfums Givenchy.

    It will be stocked at David Jones, alongside high-profile fragrances like Chanel No. 5.

    The perfume, which can also be used by humans, comes in a glass bottle shaped like a studded dog collar – complete with a removable tag which can be worn by coddled canines.

    It blends rosewood and orange with notes of freesia and osmanthus on a vanilla and sandalwood base.

    The fragrance is applied by owners who spray it on to their hands and then pat their dog, or spray the dog's brush before grooming.

    Dog groomer Jacky Werner, of Warradale, said Oh My Dog! was the ideal product for dog owners who "lavish" attention on their pets.

    "(It's for) people whose pets are their main focus and they don't have any other output other than their dogs," she said.

    "They're probably the same people who buy their dogs designer clothes and diamante collars and throw them birthday parties."

    But Ms Werner, who grooms about 150 dogs a week, said most owners would find the $78 price tag for 100ml a bit steep.

    She was also concerned it could harm dogs with sensitive skin.

    "Dogs have got different needs and there seems to be a really huge influx of dogs with skin allergies. I'd like to know . . . whether they've done their homework," she said.

    Dog Generation said Oh My Dog! had been thoroughly tested and would not damage dogs' skin or sense of smell.

    The Oh My Dog! range also includes an all-over shampoo priced at $42.

    "Minds are like parachutes. They only function when they are open." Sir James Dewar 1842-1923


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